Yes. The call recordings, transcripts, and lead details Ava captures are your business records, and you can request deletion of a specific call or a specific customer's data whenever you need to.
Sometimes a customer will ask you to wipe their info — maybe they were price shopping, maybe they just don't want their number sitting in a system. You should be able to say yes without a fight. With Ava, you can.
You don't manage a database yourself. When a customer asks you to remove their data, you send us the request — the phone number, name, or the specific call — and we delete the matching records: recording, transcript, and lead summary.
A few things worth knowing:
Because the leads are your records, nobody else is holding a copy to sell or reuse. When it's gone from your account, it's gone.
Most owners don't think about data deletion until a customer brings it up. Then it becomes a headache — digging through voicemail, a CRM, a spreadsheet, and a notepad on the truck to scrub one person.
Ava keeps the call trail in one place, so honoring a deletion request is a quick ask instead of a scavenger hunt. That's the same reason knowing where your data actually lives matters, and it ties into the bigger picture of how voice AI actually handles and stores your call data.
One honest note: privacy rules vary by state, and some industries have their own record-keeping requirements. This is a plain-language overview, not legal advice — confirm your state's rules and, if you're unsure what you're required to keep versus delete, talk to your attorney.
Call the live demo and have Ava call you now — hear exactly what your customers will hear when they call your shop.